Top Shopping Apps Performance in Netherlands Q4 2024

In the fourth quarter of 2024, the top shopping applications in the Netherlands showed varied performance trends, with data provided by Sensor Tower offering insights into their weekly downloads and active user metrics.

Temu: Shop Like a Billionaire saw its weekly downloads start at around 61K, gradually declining to approximately 35K by the end of December. The app maintained a robust number of active users, peaking at over 2.1M at the beginning of the quarter and ending with about 1.7M.

The Kruidvat app experienced fluctuating downloads, starting at 64K and dipping to around 14K towards the end of December. However, its weekly active users showed an overall increase, ending the quarter with nearly 468K users.

Lidl Plus maintained a steady download rate, starting from 22K and reaching a peak of 35K in early November. The app's active users remained fairly stable throughout, closing the quarter at approximately 1.9M.

The Action app had a stable download trend, with a noticeable peak of 24K in early December. Active users increased steadily, reaching over 602K by the end of the quarter.

Finally, the Albert Heijn supermarkt app showed a consistent download rate, starting at 22K and fluctuating slightly throughout the quarter. The app maintained a high number of active users, peaking at nearly 4M by the end of December.

These insights illustrate the dynamic nature of the shopping app market in the Netherlands, with further details and analyses available from Sensor Tower.