AI Insights · Timothy · January 2025
Top 5 Shopping Apps in Nigeria: Q4 2024 Performance Overview
Explore the performance trends of the top 5 shopping apps in Nigeria during Q4 2024. Discover download and active user data from Sensor Tower for a unified platform.
In the final quarter of 2024, the top shopping apps in Nigeria demonstrated varied performance trends in terms of weekly downloads and active users. Here’s a closer look at the data from Sensor Tower for a unified platform.
Temu: Shop Like a Billionaire experienced a significant jump in weekly downloads, starting at around 5K in early October and skyrocketing to approximately 731K by the end of December. Active users followed a similar upward trajectory, increasing from 74K to about 1.7M over the same period.
For Rwazi - AI Budget Copilot, downloads began robustly at 122K but saw a decline to around 17K by the end of the quarter. Active users mirrored this decline, starting at 124K and decreasing to 72K.
JUMIA Online Shopping maintained a consistent download rate, peaking at approximately 70K in late October before settling at around 41K. Its active user base remained strong, fluctuating between 4.4M and 5.3M throughout the quarter.
Cardgoal - Sell Gift Cards saw a steady increase in active users, growing from 204K to nearly 298K. Downloads remained relatively stable, with slight variations, ending the quarter at 19K.
Finally, AliExpress - Shopping App showed modest download activity, peaking at 14K in late October and closing the quarter at 8.6K. Active users displayed a fluctuating pattern, beginning at 742K and ending at 759K.
For more insights into app performance, visit Sensor Tower.