Top 5 Shopping Apps in Latin America Q4 2024 Performance

In the fourth quarter of 2024, the top shopping applications in Latin America demonstrated varied performance across key metrics, according to data from Sensor Tower.

Temu: Shop Like a Billionaire saw a fluctuating trend in weekly downloads, starting at 2.96M and reaching a peak of 4.19M in late October before settling at around 3.02M by the end of December. The app maintained a high level of weekly active users, increasing from approximately 40M to over 51M.

Mercado Libre: Compras Online experienced a steady download rate with minor fluctuations, peaking at 1.5M in late November. Active users grew from 156M to a high of 174M before closing the quarter at around 165M.

SHEIN - Shopping Online showed a decline in downloads from 1.63M to 1M over the quarter. Active users also decreased from about 101M to 93M, despite a brief increase in early November.

Shopee Brasil - Frete Zero maintained a consistent download pattern, with a slight rise in early November to 839K. Active users increased from 90M to nearly 99M by the end of December.

Amazon Shopping achieved consistent weekly downloads, peaking at over 1M in late November. Revenue trends were stable, fluctuating around $200K to $240K weekly. Active users increased from 56M to 70M during the quarter.

These insights provide a snapshot of the competitive landscape in the shopping app sector within Latin America, with more detailed analytics available through Sensor Tower.