AI Insights · Timothy · January 2025
Top 5 Shopping Apps in Belgium: Q4 2024 Performance
Explore the performance of Belgium's top shopping apps on a unified platform in Q4 2024, highlighting trends in downloads and user activity.
In the fourth quarter of 2024, the top shopping apps in Belgium demonstrated varied performance on a unified platform, encompassing both iOS and Android data. Drawing insights from Sensor Tower, we explore the trends in weekly downloads and active users.
Temu: Shop Like a Billionaire saw weekly downloads peaking at nearly 46.8K in late October, followed by fluctuations throughout the quarter, ending December with around 26.5K. Active users increased to over 1M in October, dipping to approximately 795K mid-December before recovering to about 894K by the year's end.
SHEIN - Shopping Online experienced a peak in downloads in late October with 28.4K, followed by a gradual decline to 12K by the end of December. Active users reached a high of over 1.6M in mid-November, tapering off to about 1.16M by the end of the quarter.
Amazon Shopping maintained a consistent revenue stream, peaking at $21.2K in late December. Downloads varied, with a notable spike to 30.8K in late November. Active users increased steadily, reaching over 1.56M in early December.
Action downloads increased significantly to 23.6K in early December. Active users rose steadily, peaking at 371K in early December before a slight decline to 304K by the end of the year.
Lastly, Xtra showed a peak in downloads at 20K in early October, with active users reaching 825K in mid-December before slightly decreasing to 773K by the end of December.
For more detailed insights and further analysis, visit Sensor Tower's platform.