AI Insights · Timothy · January 2025
Top 5 Shopping Apps Performance in Kenya Q4 2024
Explore the performance trends of the top 5 shopping apps in Kenya during Q4 2024, with insights into downloads, revenue, and active users.
In the fourth quarter of 2024, the top shopping applications on a unified platform in Kenya displayed varied performance metrics. Here's a closer look at the trends for each app.
Amazon Shopping from AMZN Mobile LLC showed consistent weekly revenue, averaging around $24K, with a slight peak at $26K in late October and December. Weekly downloads fluctuated, reaching a high of 4.3K in late November, while active users remained strong, increasing from 77.5K to 83K by the end of December.
Style DNA: AI Color Analysis by AI Style by DNA S.L. experienced a notable increase in weekly revenue, starting at $53 and ending the quarter at $95. Downloads also surged, peaking at 219 in the final week, and active users rose significantly from 111 to 238.
Grocery List - Listonic maintained a steady download rate, with minor fluctuations reaching up to 43 per week. Revenue spiked to $49 in mid-November, while active users showed stability, ending at 61.
Sole Retriever - Sneakers demonstrated consistent weekly revenue, with a slight increase to $17 in mid-December. No download data was available for this period.
Think Dirty – Shop Clean from Think Dirty Inc. saw a rise in revenue, peaking at $21 in late December. Downloads varied, culminating in a high of 171, and active users increased from 376 to 638.
These insights, sourced from Sensor Tower, reveal the dynamic nature of the shopping app market in Kenya. For more detailed analysis, visit Sensor Tower's platform.