AI Insights · Timothy · January 2025
Top 5 News Apps Performance on Unified Platform in South America Q4 2024
Explore the Q4 2024 performance of the leading news apps in South America, highlighting trends in downloads, revenue, and active users based on Sensor Tower data.
In the fourth quarter of 2024, the performance of the top five news applications in South America on the unified platform, encompassing both iOS and Android, showcased interesting trends in downloads, revenue, and active user engagement. This analysis, sourced from Sensor Tower, provides insights into the digital news landscape.
X demonstrated strong weekly download numbers, starting at approximately 186K and reaching a peak of 393K in early October. Revenue saw a notable surge, especially in the week of November 25, hitting around $130K. Active users remained robust, fluctuating between 30M and 38M throughout the quarter.
The Economist - News, Podcasts experienced a steady weekly revenue increase, peaking at about $14.3K in late November. Downloads remained relatively stable, with a slight increase towards the end of the quarter, while active users hovered around 4.5K to 4.8K, showing minor fluctuations.
Valor Econômico - Exclusivo saw a consistent revenue flow, peaking at $9K in early October. Downloads were steady, with a slight uptick to 494 in the final week of December. Active users showed a gradual decline from 5.9K in early November to 5K by the quarter's end.
NYTimes: US and Global News maintained a consistent revenue stream, with weekly earnings around $3.6K by the end of December. Downloads remained stable throughout the quarter, while active users increased slightly, peaking at 22.9K in mid-November.
Folha de S.Paulo showed a significant decline in downloads post-September, with numbers dropping from 62K to around 2K by December. Revenue fluctuated, peaking at $6K in early November. Active users grew steadily, reaching a high of 191K at the end of December.
For more detailed insights and analytics, visit Sensor Tower's platform.