Top 5 Lifestyle Apps in Peru: Q4 2024 Performance

In the fourth quarter of 2024, the lifestyle app market in Peru saw varied performance across the top applications. This analysis, based on data from Sensor Tower, provides insights into the trends for Pinterest, Claro Club, Amazon Alexa, LooksMax AI, and Edenred.

Pinterest experienced fluctuations in weekly downloads, starting at around 43K and peaking at 47.8K in the week of December 23. The app maintained a strong base of active users, with numbers rising from approximately 1.9M to over 2M by mid-December.

Claro Club showed a consistent pattern in downloads, averaging around 14K weekly, with a slight increase towards the end of the quarter. Active users saw a significant rise, starting at 75.5K and reaching approximately 93K by the end of December.

Amazon Alexa demonstrated growth in downloads, surging to 30K in the week of December 23. Active users followed a similar upward trend, increasing from 159K to nearly 200K in the last week of December.

LooksMax AI saw a decline in both downloads and active users throughout the quarter. Downloads decreased from 17.1K to 3.7K, while active users dropped from 25.8K to 13.9K.

Edenred experienced a remarkable increase in downloads, especially in December, peaking at 27.7K. The app also saw a steady rise in active users, growing from 21.8K to 66.9K by the end of the quarter.

For more detailed insights and data, visit Sensor Tower's comprehensive reports.