AI Insights · Timothy · January 2025
Top 5 Insurance Apps Performance in South America Q4 2024
Explore the performance of the top insurance apps in South America for Q4 2024, highlighting download and active user trends.
In the final quarter of 2024, the top insurance applications in South America showed diverse trends across downloads and active users. Here’s a detailed look into their performance, based on data from Sensor Tower.
Honda Serviços Financeiros saw fluctuating weekly downloads, starting from approximately 45.6K in early October and peaking at around 54.8K mid-month. Active users grew steadily from 1.18M to a high of 1.41M by mid-December.
Tele Sena experienced a rise in downloads, beginning at 30.9K and reaching a peak of 54.5K by the end of December. Active users increased from 493.9K to a significant 670.7K over the quarter.
Porto: Seguro, serviços e Bank maintained a stable download rate, with numbers ranging from 32.1K to a peak of 47.3K. Active users fluctuated, starting at 1.63M and ending at 1.78M.
Bradesco Seguros showed a steady decline in downloads, starting at 35.5K and dropping to 23.4K by year-end. Active users also decreased, from 666.8K to 490.4K.
Finally, Unimed Nacional had a varied download trend, starting at 27.6K and falling to 14.1K. Active users decreased from 383.6K to 287.8K by the end of December.
For more detailed insights and data, visit Sensor Tower.
