AI Insights · Timothy · January 2025
Top 5 Insurance Apps in Poland: Q4 2024 Performance
Explore the performance of the top insurance applications in Poland during Q4 2024, highlighting trends in downloads and active users across a unified platform.
The performance of the top five insurance applications in Poland during the fourth quarter of 2024 reveals interesting trends in user engagement and app popularity.
mojePZU mobile experienced fluctuating weekly downloads, starting at approximately 15.5K and ending the quarter at 14.2K. Active users showed initial growth from 307K to a peak of 390K in mid-October, before decreasing to around 268K by the end of December.
Warta4U demonstrated a steady increase in weekly downloads, beginning at 846 and rising to 2.5K by the end of the quarter.
CUK Ubezpieczenia saw a decline in downloads over the quarter, starting at 1.4K and dropping to 713.
MyAllianz MY maintained a consistent number of active users, with a slight increase from 4.6K to 5.1K. Weekly downloads showed minor fluctuations, ending the quarter with a peak of 575.
Lastly, Balcia had varied download numbers, notably spiking to 2.6K in early December before stabilizing at 1.7K.
This data, sourced from Sensor Tower, provides valuable insights into the Polish insurance app market's dynamics. For more detailed analytics, visit Sensor Tower's platform.
