Top 5 Insurance Apps in Kenya: Q4 2024 Performance on Unified Platform

In the fourth quarter of 2024, the performance of the top insurance applications in Kenya on a unified platform has shown interesting trends, as analyzed by Sensor Tower.

Discovery saw a decrease in weekly downloads, starting at 5.3K in early October and gradually declining to around 1K by the end of December. Despite this drop, weekly active users remained relatively stable, beginning at 6.2K and peaking at 7.8K in early December.

Old Mutual experienced a significant spike in downloads mid-quarter, reaching 6.8K in late November. Active users mirrored this trend, with numbers rising from 1.6K at the start of October to a peak of 9.4K in late November.

MyBritam maintained a consistent download pattern, with figures hovering around 1K to 1.9K. The app's active users showed an upward trend, growing from 13.2K at the quarter's start to 17.1K by mid-December.

LCT Africa had a fluctuating download rate, with a notable peak of 949 downloads in mid-November, although active user data was unavailable.

MTIBA Member exhibited a variable download pattern, starting with 490 downloads and reaching a high of 792 in early December. Unfortunately, active user data was not provided for this app.

These insights offer a glimpse into the dynamic landscape of insurance applications in Kenya. More detailed analytics and information are available from Sensor Tower.