AI Insights · Timothy · January 2025
Top 5 Books Apps Performance in New Zealand Q4 2024
Explore the performance trends of the top 5 books apps on a unified platform in New Zealand during Q4 2024, with insights from Sensor Tower.
In the fourth quarter of 2024, the top books applications in New Zealand exhibited varied performance metrics across downloads, revenue, and active users on the unified platform. Here's a closer look at the trends for each app, leveraging data from Sensor Tower.
Audible: Audiobooks & Podcasts showed a stable revenue trend, peaking at around $40K in early October. Weekly downloads ranged from 1.3K to 2K, with a noticeable increase towards the end of December. The app maintained a strong user base, with active users slightly declining from 95K to 88K over the quarter.
GoodNovel - Booktok, Stories experienced a consistent revenue stream, closing the quarter with approximately $12K in weekly revenue. Downloads increased significantly towards the end of December, reaching over 400. Active users remained steady, fluctuating between 6.3K and 7.2K.
Dreame - Read Best Romance saw a decline in revenue mid-quarter, dropping to about $3K, before recovering slightly by the end of December. Downloads remained low, hovering around 100 weekly, while active users stayed consistent at around 3.5K.
Galatea: Books & Audiobooks showed a gradual increase in revenue, reaching approximately $3.6K by the end of the quarter. Weekly downloads and active users both saw an upward trend in December, with downloads surpassing 400 and active users exceeding 1.1K.
Novellair demonstrated a positive revenue trajectory, peaking at $6.1K in late December. Although downloads were modest, ranging from 70 to 200, active users remained stable throughout the quarter, ending at around 1.3K.
For more comprehensive insights into app performance, visit Sensor Tower's platform.