AI Insights · Timothy · January 2025
Top 5 Book Apps Performance in Nigeria Q4 2024
Explore the performance trends of the top 5 book apps on a unified platform in Nigeria during Q4 2024, highlighting downloads, revenue, and active users.
In the fourth quarter of 2024, the top five book apps on a unified platform in Nigeria showed diverse performance trends, as reported by Sensor Tower. Here's a closer look at each app's metrics:
GoodNovel - Booktok, Stories experienced an upward trend in weekly downloads, peaking at approximately 3.9K in late December. Revenue showed fluctuations, with a high of around $4.2K at the end of the year. Active users peaked at about 75K mid-quarter, showing a steady presence throughout the period.
快看漫画 had minimal downloads, with numbers barely reaching double digits. Revenue fluctuated slightly, reaching a maximum of $618 in the final week. Active users were stable, hovering around 20 throughout the quarter.
Audible: Audiobooks & Podcasts saw a significant spike in downloads in late December, reaching nearly 4K. Revenue remained consistent, peaking at $1.2K at the end of November. Active users varied, with a noticeable increase in November, reaching over 20K.
MoboReader showed a spike in downloads mid-October, with numbers over 7K. Revenue saw a gradual decrease, ending the quarter at about $900. Active users peaked at over 13K in October, before stabilizing around 7K by December.
Everand: Audiobooks & Ebooks maintained a steady revenue, averaging around $700 to $800 weekly. Downloads saw a decline after an early October peak of 1.2K, while active users remained stable throughout the quarter, ending with approximately 4.7K.
For more detailed insights, visit Sensor Tower's platform.