Top 5 Apparel Apps Performance in El Salvador Q4 2024

In the fourth quarter of 2024, the top apparel applications in El Salvador displayed varied performance in terms of downloads and active users. This analysis, based on data from Sensor Tower, offers insights into the trends observed across these popular apps.

SHEIN - Shopping Online experienced fluctuating weekly downloads, peaking at approximately 17.6K in early November before a decline towards the end of the year, closing with 12.3K downloads. The app maintained a strong presence with weekly active users starting at 288.8K and ending the quarter at 306.5K.

Puma PRIS (SV) saw a varied download pattern, starting at 3K and reaching its highest point at 5K in early December, with a downward trend following that peak.

Vitrinnea downloads began robustly in early October with 3.2K, but experienced a sharp decline mid-quarter, stabilizing below 500 by the end of December.

ZARA showed a gradual increase in downloads, starting at 516 and peaking at 1.2K in the last week of December. The app's weekly active users mirrored this growth, beginning at 1.8K and reaching 2.6K by quarter's end.

PULL&BEAR also saw growth in downloads, starting at 412 and increasing to 694 by the end of December. Active users followed a similar upward trend, beginning at 1.1K and ending the quarter at 1.6K.

For more detailed insights and data, visit Sensor Tower.