Top 5 Apparel Apps in Poland: Q4 2024 Performance

In the fourth quarter of 2024, the top apparel applications in Poland showcased varied performance trends on a unified platform. Data from Sensor Tower provides insights into the weekly downloads and active user metrics for these leading apps.

HOUSE - go for fashion! saw a significant rise in weekly downloads, starting from approximately 35K in early October to peaking at over 66K by early November. This was followed by a gradual decline, ending the year with around 24K downloads. Active users also showed a robust increase, beginning at 33K and reaching over 202K by mid-December.

Cropp: zakupy online experienced a sharp increase in downloads, with numbers soaring from 6.8K in late October to a high of 75K in early November. Active users followed a similar trajectory, growing from 5.5K to around 125K by late November.

SHEIN - Shopping Online maintained a relatively stable download rate, hovering around 30K to 40K throughout the quarter. Active users remained consistently high, peaking at over 4.4M in late November.

efootwear.eu online shoe store displayed fluctuating download numbers, starting at 41K in late September and dipping to approximately 15K by the end of December. Active users reflected a similar pattern, with a peak of 1.2M in late November before tapering off.

Zalando – Online fashion showed consistent download activity, ranging from 20K to 45K. Active users peaked at over 3.1M in late November, with a slight decline towards the end of the year.

These insights highlight the dynamic landscape of apparel apps in Poland, with varying trends in user engagement and app downloads. For more detailed analytics and insights, visit Sensor Tower.