Top 5 Apparel Apps Performance in Peru Q4 2024

In the fourth quarter of 2024, the top apparel applications in Peru displayed varied performance trends on the unified platform. According to Sensor Tower data, these apps saw fluctuations in weekly downloads and active users.

SHEIN-Shopping Online experienced a decline in weekly downloads, starting at around 44K and dropping to approximately 36K by the end of December. However, weekly active users showed more resilience, peaking at about 593K in early November before settling at 476K.

adidas: Shop Shoes & Clothing saw a spike in downloads, particularly in early November, reaching a high of over 30K. Despite the initial increase, downloads decreased to roughly 6K by the end of the quarter. Active users, however, remained relatively stable, peaking at 533K in early December.

Platanitos showed a steady rise in weekly downloads, starting at around 6.6K and climbing to 9.5K by mid-December. Active users also followed an upward trend, increasing from 108K to a peak of 174K in late December.

Mi Gamarra had a notable surge in downloads in mid-November, reaching over 31K, but this was followed by a sharp decline to around 664 by the end of December.

Zara maintained consistent download numbers, with a slight increase towards the end of the quarter, peaking at roughly 2.9K in late December. Active users saw a similar pattern, with a peak of 7.8K towards the end of the year.

For more detailed insights and data, visit Sensor Tower.