AI Insights · Timothy · January 2025
Top 5 Apparel Apps Performance in the Middle East Q4 2024
Explore the performance trends of the top 5 apparel apps in the Middle East during Q4 2024, focusing on downloads and active users.
In the fourth quarter of 2024, the top apparel applications in the Middle East showed varied performance across downloads and active users, based on data from Sensor Tower.
SHEIN - Shopping Online experienced a notable increase in weekly downloads, starting at approximately 133K and peaking at 183K in the week of December 23. Active users also saw an upward trend, rising from 12.3M to 13.8M by the end of the quarter.
Max Fashion - ماكس فاشون had a steady increase in weekly downloads, reaching a high of 52K in the final week of November. Active users showed a gradual rise from 443K to over 511K by December 30.
adidas: Shop Shoes & Clothing saw a significant spike in weekly downloads, peaking at 91K in the last week of November. Active users also increased, with numbers climbing from 145K to a peak of 297K before settling at 194K.
Namshi - Online Fashion Store showed fluctuating download numbers, peaking at 56K in the last week of November. Active users increased from 865K to a high of 1.1M before declining to 669K by the end of December.
Lastly, Brands For Less - Shopping App had a decline in weekly downloads from an initial 27K to 16K by the end of the quarter. Active users remained relatively stable, fluctuating around 210K throughout the period.
For more detailed insights and analysis, visit Sensor Tower.
