AI Insights · Timothy · January 2025
Top 5 Apparel Apps Performance in Belarus: Q4 2024
Explore the trends in downloads and active users for the top apparel apps in Belarus during Q4 2024, based on Sensor Tower's data.
In the fourth quarter of 2024, the top apparel applications in Belarus displayed varied performance trends across downloads and active users. Here’s a closer look at how these apps fared.
kari: обувь и аксессуары saw a notable increase in weekly downloads, beginning at around 1.6K in mid-October and peaking at 14.4K in early November. This was followed by a gradual decline, ending the quarter with approximately 6.8K downloads. Weekly active users mirrored this trend, starting at 1.4K and reaching a high of 19.4K by late December.
ZIKO: Ювелирные Изделия и Часы experienced a downward trend in downloads over the quarter. Starting at 3.8K downloads in early October, the numbers gradually decreased to 1.8K by the end of December.
MEGATOP also showed a declining pattern in downloads, beginning with 3.5K at the end of September and dropping to 591 by late December. However, weekly active users remained relatively stable, peaking at 29.4K in early November before settling at 18.6K by the quarter's end.
Mark Formelle - магазин одежды maintained a steady download rate throughout the quarter, fluctuating between 1.1K and 1.6K. Active users increased significantly, starting at 17.2K and reaching 22.9K in mid-December.
SHEIN - Shopping Online experienced a slight decline in downloads, from 952 in late September to 696 by the end of December. However, active users increased from 756 to 3K during the same period.
These trends, based on data from Sensor Tower, highlight the dynamic nature of the apparel app market in Belarus. For more detailed insights, visit Sensor Tower's platform.
