Top 5 Utilities Apps on iOS in New Zealand: Q4 2024

In the fourth quarter of 2024, the top utilities applications on iOS in New Zealand showcased diverse trends in downloads and user engagement, as reported by Sensor Tower.

Google displayed a dynamic pattern in weekly downloads, starting at around 4.8K and peaking at 5.8K by December. Its active users increased from approximately 237K to 268K. Revenue was sporadic, with peaks of up to $7 in certain weeks.

NZTA Waka Kotahi experienced a fluctuating download trend, with a noticeable high of 5.8K downloads in late October, followed by a decline towards year-end.

Google Chrome maintained a consistent download rate, mostly around 2.8K, with a slight increase to 3.4K in late December. Active users steadily grew from 333K to 357K.

Google Authenticator saw downloads starting at 1.7K, with minor fluctuations, and a decline to just under 1K in late December. Active users peaked at 58K in early December before dropping to 39K by the end of the quarter.

NZ Post downloads increased from 1.3K to nearly 3K in early December, with active users following a similar upward trend, reaching 14.7K.

These insights provide a snapshot of user preferences and engagement on iOS in New Zealand, with more detailed analytics available from Sensor Tower.