Top 5 Shopping Apps on iOS in South Africa Q4 2024

In the fourth quarter of 2024, Temu: Shop Like a Billionaire maintained a consistent presence in the iOS shopping category in South Africa. The app's weekly downloads fluctuated, peaking at around 50K at the start of October and settling around 36K by the end of December. Active user engagement showed a positive trend, climbing from approximately 578K to over 860K by the quarter's end.

The bash™ app saw a steady increase in weekly downloads, reaching a high of about 16K in late November before tapering off to 6K by the end of December. Active user numbers also grew significantly, starting at 291K and peaking at 530K in late November, before slightly decreasing to 369K.

SHEIN - Shopping Online experienced a varied download pattern, with an initial peak of 16K downloads in mid-October and a dip to 6.7K in early December. The app's active user base remained robust, fluctuating between 980K and 1.2M, closing the quarter just under 900K.

Takealot - Mobile Shopping App displayed a consistent increase in downloads, culminating in a peak of nearly 11K in late November. Active users grew from 883K to over 1.2M by the end of November, stabilizing at just over 1M by the end of December.

Checkers Sixty60 maintained a steady download rate throughout the quarter, averaging around 7K to 10K weekly. Active users experienced a slight rise from 391K to 429K by late November, with minor fluctuations leading to a close at 388K.

These insights are based on data from Sensor Tower, where more detailed analytics and trends can be explored further.