Top 5 Shopping Apps on iOS in Russia: Q4 2024 Performance

In the fourth quarter of 2024, the performance of the top shopping apps on iOS in Russia showcased interesting trends in downloads and active users, as reported by Sensor Tower.

WILDBERRIES maintained a consistent download rate, starting at approximately 81K weekly downloads in early October and ending the quarter with a slight rise to about 82K. The app's active users fluctuated throughout the period, peaking at over 15.5M in mid-December before settling back to around 14.6M by the end of December.

Пятёрочка: доставка продуктов saw a notable increase in weekly downloads, reaching a high of 85.6K in the week before Christmas. Active users grew steadily from nearly 5M at the start of the quarter to over 5.2M towards late December.

Озон: онлайн интернет-магазин experienced stable download figures, with a slight peak in late October at around 75.9K. Active users showed a positive trajectory, climbing from 11.3M at the quarter's start to a peak of 12.4M before a slight dip as the year ended.

Магнит: акции и доставка had a progressive increase in downloads, reaching up to 83.6K in mid-December. The app's active users also saw growth, increasing from 3.3M to over 4.1M by the end of the quarter.

ЛЭТУАЛЬ: косметика, парфюмерия witnessed a significant spike in downloads in late November, peaking at 115K. However, active users peaked earlier in December at about 1.5M before dropping to 1.1M by the year's end.

For more insights and detailed analysis, visit Sensor Tower's platform to explore further data on these applications.