AI Insights · Timothy · January 2025
Top 5 iOS Shopping Apps in Portugal: Q4 2024 Performance Overview
Explore the performance trends of the top five shopping apps on iOS in Portugal during Q4 2024, with insights into downloads and active user metrics.
In the fourth quarter of 2024, the top shopping apps on iOS in Portugal displayed varied performance trends. Let's delve into the weekly downloads and active user metrics for these leading apps, as reported by Sensor Tower.
Temu: Shop Like a Billionaire experienced a downward trend in weekly downloads, starting at roughly 15.7K in early October and dipping to about 6.8K by mid-December. Active users, however, remained relatively stable, fluctuating between 530K and 630K throughout the quarter.
Amazon Shopping saw a spike in downloads, peaking at 11.6K in mid-November before settling around 4.5K towards the end of December. Active users mirrored this trend, rising to 367K in late December, indicating a strong user engagement during the holiday season.
O Meu Pingo Doce displayed consistent engagement, with downloads ranging from 4K to 8K per week. Active users increased steadily, reaching 272K during mid-December, showcasing its growing popularity among local consumers.
SHEIN - Shopping Online maintained a stable download rate of around 3K to 7K, with a noticeable peak in late December. Active users peaked at 629K in early December, suggesting a strong user base retention.
Lastly, Worten observed a fluctuating download pattern, with a significant surge to 12.3K in early November. Despite the download variations, active user data was unavailable, but the download trends indicate a seasonal interest in the app.
These insights from Sensor Tower highlight the dynamic landscape of shopping apps in Portugal, with varying trends in user engagement and download activities. For more detailed analytics, Sensor Tower provides comprehensive insights into app performance across regions.
