AI Insights · Timothy · January 2025
Top 5 Shopping Apps on iOS in Kenya: Q4 2024 Performance
Explore the performance trends of the top five shopping apps on iOS in Kenya during Q4 2024, including weekly downloads and active users.
In the fourth quarter of 2024, the top shopping applications on iOS in Kenya showed diverse trends in weekly downloads and active user metrics, as reported by Sensor Tower.
Alibaba.com demonstrated a notable increase in weekly downloads, starting from about 1.2K in early October and reaching nearly 1.9K by late November. Its active user base also grew from 35K to over 41K by the end of December.
SHEIN - Shopping Online maintained a steady download rate, peaking at around 1.6K in mid-November. Active users increased significantly from 9.1K to over 15K throughout the quarter.
Jumia Online Shopping saw a peak in downloads at 1.6K in early November, with active users fluctuating between 59K and 80K, ending the quarter at approximately 62K.
MAF Carrefour Online Shopping had a varied download pattern, reaching a high of 1.2K in early November. Its active user count rose from 49K to 56K by December's end.
Kilimall experienced a download peak of 1.3K in late October. However, no active user data was available for this period.
For more detailed insights and data analysis, visit Sensor Tower's comprehensive reports on app performance.
