AI Insights · Timothy · January 2025
Top 5 iOS Shopping Apps in Ghana: Q4 2024 Performance
Discover the performance trends of the top 5 shopping apps on iOS in Ghana during Q4 2024, including download and active user statistics.
In the fourth quarter of 2024, the top shopping apps on iOS in Ghana showcased varied performance trends, as revealed by Sensor Tower data.
Alibaba.com saw its weekly downloads increase steadily, peaking at around 6.7K in late November. Active users also grew, reaching over 41K by mid-November before slightly declining towards the end of the year.
Jumia Online Shopping experienced a surge in downloads in late October, hitting 4.4K. Active users mirrored this growth, peaking at approximately 28.7K in late November.
SHEIN - Shopping Online had a moderate increase in downloads, with a peak of 2.9K in mid-November. Active users rose steadily, reaching about 31.3K by the end of December.
Temu: Shop Like a Billionaire showed a consistent rise in downloads, culminating at 1.9K at the close of the year. Active users followed a similar trajectory, ending the quarter at around 13.5K.
TospinoMall experienced a decline in downloads over the quarter, starting at over 2K and dropping to 764 by year-end.
These insights highlight the dynamic landscape of shopping apps in Ghana, with more detailed analytics available through Sensor Tower.
