AI Insights · Timothy · January 2025
Top 5 Shopping Apps on iOS in Estonia, Q4 2024
Explore the performance of Estonia's top shopping apps on iOS in Q4 2024, highlighting download trends and user engagement.
In the fourth quarter of 2024, the top shopping applications in Estonia on the iOS platform showcased varied performance trends, as reported by Sensor Tower.
Coop Eesti witnessed a fluctuating download pattern. Starting with over 2K downloads at the beginning of the quarter, it saw a peak of approximately 2.9K downloads in early November before a decline to about 1.5K by the end of December.
Temu: Shop Like a Billionaire experienced a steady download flow, initially peaking at around 2.4K downloads early in October. This was followed by a gradual decline to approximately 1.5K downloads by the end of the quarter.
Zalando – Online fashion saw its downloads rise significantly in late October, reaching around 2.6K. However, the numbers tapered off towards the end of the quarter, dropping to just above 1K downloads.
Rimi showed relatively stable downloads throughout the quarter, hovering around 1.2K to 1.4K downloads weekly, with a notable spike to nearly 1.5K downloads in early December.
MAXIMA Eesti maintained a consistent download rate, ranging between 1.2K and 1.4K downloads, with a slight increase in mid-December reaching 1.4K downloads.
These insights offer a glimpse into the shopping app landscape in Estonia, with more detailed analytics available through Sensor Tower. Each app's performance varied, highlighting the dynamic nature of user engagement and app popularity in the region.
