Top Shopping Apps on iOS in Germany Q4 2024

The fourth quarter of 2024 showcased interesting trends in the performance of the top shopping applications on iOS in Germany. According to data from Sensor Tower, these apps experienced varying patterns in downloads and active users, offering insights into their market presence and user engagement.

Lidl Plus demonstrated a robust performance with weekly downloads peaking at about 114K in mid-December. Active users steadily grew throughout the quarter, reaching approximately 5M by the end of December.

Temu: Shop Like a Billionaire saw its downloads fluctuate, dropping to around 42K in late November before recovering to about 72K by the end of the year. Active users also showed variability, starting at 4.3M and ending at about 4.2M.

PENNY Coupons & Angebote experienced a notable spike in downloads in late October with 86K, followed by a steady pattern until a rise to 71K at the year's close. Active users increased throughout the quarter, beginning at roughly 494K and culminating at nearly 987K.

REWE - Supermarkt had a significant surge in downloads at the end of December, reaching over 235K. The app's active users also grew, starting at 1.4M and climbing to about 2.6M by the end of the quarter.

Finally, Rossmann maintained a relatively stable download rate, with a slight increase towards the end of December at around 35K. Active users followed a similar trend, peaking at 3.3M in mid-December before settling at 2.6M.

For more detailed insights and data, visit Sensor Tower's platform to explore these trends further.