AI Insights · Timothy · January 2025
Top 5 Shopping Apps on iOS in Bulgaria Q4 2024
Explore the performance of the top shopping apps on iOS in Bulgaria during Q4 2024, highlighting trends in downloads and active users.
In the fourth quarter of 2024, the top shopping apps on iOS in Bulgaria showed varied performance in terms of downloads and active users, as revealed by Sensor Tower data.
Temu: Shop Like a Billionaire saw its weekly downloads start at around 7.8K and fluctuate slightly, ending the quarter at approximately 5.5K. Active users maintained a stable trend, peaking at nearly 200K by the end of December.
Sinsay - moda i zakupy online experienced a downward trend in weekly downloads, starting at 4K and tapering off to just under 2K by the end of the quarter. Active users saw a slight decrease from 69K to 62K over the same period.
SHEIN - Shopping Online had a notable decline in downloads, beginning at 4.3K and dropping to 2.5K. Active user numbers also saw fluctuations, with a peak of 176K in early November, ending the quarter at approximately 150K.
Lidl Plus maintained a relatively stable download rate, with numbers hovering around 3K throughout the quarter. The app's active users showed a strong presence, peaking at over 192K towards the end of November.
Lastly, ABOUT YOU Outlet displayed a significant rise in downloads, starting at 3.1K and surging to 7.8K by the end of December. Active users followed a similar upward trend, growing from 12K to over 20K.
For more detailed insights and trends, you can explore further data on Sensor Tower.