AI Insights · Timothy · January 2025
Top 5 iOS News Apps in Kenya: Q4 2024 Performance
Explore the performance trends of the leading iOS news apps in Kenya during Q4 2024, with insights on downloads, revenue, and active users.
In the fourth quarter of 2024, the top iOS news applications in Kenya saw varied performance trends in terms of downloads, revenue, and active users. This analysis, based on data from Sensor Tower, provides a closer look at the top five apps in this category.
X experienced a notable peak in weekly revenue, reaching approximately $2.9K in late November. Downloads fluctuated, peaking at about 3K in early November, while active user numbers remained relatively stable, ranging around 200K throughout the quarter.
The Economist - News, Podcasts showed a steady increase in revenue towards the end of the quarter, with a significant rise to $612 in late December. Despite low download numbers, peaking at 47 downloads in late October, active users maintained a consistent presence, hovering around 170.
Bloomberg: Business News Daily saw a revenue peak of $414 in the week before Christmas. Downloads were relatively stable, with a slight drop in early December. Active users showed a small increase in early November, maintaining an average of around 100.
NYTimes: US and Global News enjoyed a revenue peak of $272 in early December. While downloads varied, peaking at 101 in early November, active users fluctuated but remained above 100 throughout the quarter.
Medium: Read & Write Stories experienced a progressive increase in revenue, reaching $210 in the final week of December. Download numbers remained steady, with the highest being 131 in early October. Active users saw a gradual decline, starting from over 7K in early October to approximately 5.3K by the end of December.
For more detailed insights and data, visit Sensor Tower's platform.