Top 5 Lifestyle Apps on iOS in New Zealand: Q4 2024

In the fourth quarter of 2024, the top lifestyle apps on iOS in New Zealand showed varied performance trends in downloads, revenue, and active users, as reported by Sensor Tower.

Tinder Dating App: Date & Chat saw a strong finish to the quarter with weekly revenue peaking at about $81K in late December. Downloads also increased towards the end of the year, reaching approximately 1.5K in the last week. Active users rose steadily, closing the quarter at around 22.5K.

Bumble Dating App: Meet & Date experienced fluctuating weekly revenue, with a high of nearly $32.2K in late November. Downloads showed a modest upward trend, reaching over 1.1K in the final week. Active users grew from 16.1K to 17.5K by the end of the quarter.

Hinge Dating App: Match & Meet maintained a consistent revenue stream, peaking at approximately $18.2K in late December. Downloads increased towards the end of the year, with a notable rise to about 1.4K in the last week. Active users showed a peak in November, reaching over 16.1K.

Arlo Secure: Home Security showed a significant increase in revenue, peaking at around $4.1K in late December. Downloads remained relatively stable, with a peak of 482 downloads in the week before Christmas. Active users reached their highest in early December at 6.4K.

Finally, TP-Link Tapo saw revenue peaks in weeks like late November at around $2.2K. Downloads spiked in late December, hitting over 1.7K. The app's active users also saw an increase, peaking at 21.1K in early December.

These insights from Sensor Tower highlight the dynamic nature of the app market in New Zealand, with each app showing unique trends in different metrics. For more detailed analysis and data, visit Sensor Tower.