Top 5 iOS Lifestyle Apps in Australia: Q4 2024 Performance

In the fourth quarter of 2024, the lifestyle category on iOS in Australia saw significant activity among the leading apps.

Tinder Dating App: Date & Chat experienced a robust performance. Weekly revenue grew steadily, peaking at approximately $887K in the final week of December. The app maintained a consistent download pattern, with a notable increase to 7.4K in the last week of December. Active user numbers fluctuated, closing the quarter with around 264K.

Hinge Dating App: Match & Meet showed a steady increase in weekly revenue, reaching up to $313K in early November before tapering to $225K by the end of December. Downloads peaked at 9.9K in the last week of the year, while active users remained stable, ending the quarter at approximately 231K.

Bumble Dating App: Meet & Date saw its weekly revenue peak at $255K in early November, with a decline to $174K by the year's end. Download numbers were consistent, with a slight increase to 5.9K in late December. Weekly active users varied throughout the quarter, concluding with around 162K.

Feeld: Open-Minded Dating App maintained a relatively stable revenue flow, peaking at $45K at the end of December. Downloads remained steady throughout the quarter, with a high of 1.3K in the final week. Active users showed resilience, finishing at about 33K.

Raya had a modest revenue performance, peaking at $32K in late December. Downloads were fairly low, with a slight rise to 621 in the final week. Active users showed minor fluctuations, ending the year at approximately 969.

These insights, based on data from Sensor Tower, offer a glimpse into the dynamic landscape of lifestyle apps in Australia. For more detailed analytics and trends, Sensor Tower provides extensive resources.