AI Insights · Timothy · January 2025
Top 5 iOS Insurance Apps in Europe: Q4 2024 Performance
Explore the performance trends of the top insurance apps on iOS in Europe during Q4 2024, highlighting download and active user metrics.
In the fourth quarter of 2024, the top insurance applications on the iOS platform in Europe displayed varied performance trends. These insights, sourced from Sensor Tower, provide a glimpse into the app market dynamics for this sector.
Hastings Direct Insurance saw a notable increase in weekly downloads, reaching a peak of approximately 19.8K by the end of December. Active users fluctuated, peaking at around 187.9K in mid-November before a slight decline to 155.2K by the end of the quarter.
TK-App recorded a consistent pattern in downloads, with a significant spike to 15.2K in the final week of December. The app experienced an impressive rise in active users, reaching a high of 687.4K at the end of the quarter.
Allianz'ım showed a steady increase in downloads, closing the quarter at 13.4K. Active users peaked at 287.3K in early November, followed by a slight decrease to 237.1K by the end of December.
Admiral Insurance experienced a decline in downloads throughout the quarter, with a brief increase to 12.3K in the final week. Active users fluctuated, ending the quarter at 96.8K.
Finally, Türkiye Sigorta Mobil had stable download numbers, with a peak of 10.7K in mid-December. Active users reached a high of 397.4K in mid-November, before tapering off to 321.6K by the end of the year.
For more detailed insights and data, visit Sensor Tower's comprehensive app analytics platform.