Top 5 iOS Insurance Apps in Australia: Q4 2024 Performance

In the fourth quarter of 2024, the performance of the leading insurance applications on iOS in Australia showcased varied trends in weekly downloads and active users. Here's a detailed look at the top five apps, based on data from Sensor Tower.

AAMI App saw a consistent download pattern with a peak of approximately 4.3K downloads in early December. The app maintained a steady base of active users, growing from 146K to over 150K by early December before a slight dip towards the end of the year.

My Medibank experienced a moderate fluctuation in downloads, peaking at nearly 4K in early November. Active users initially increased to 120K in October but gradually declined to approximately 88K by the end of December.

NRMA Insurance had a notable increase in downloads mid-quarter, reaching over 4K in late November. Active users saw a peak of 16K in late November, followed by a decline to around 14K by the end of the year.

Hostplus downloads started strong at nearly 4.9K but decreased steadily throughout the quarter, reaching around 1.7K by the end of December. Active users remained stable around the 68K mark, with minor fluctuations.

HCF My Membership App showed a gradual increase in downloads, peaking at about 2.5K in early December. Active users steadily increased to over 10K in early December before a slight drop towards the end of the quarter.

For more detailed insights into these trends, visit Sensor Tower for comprehensive data analysis.