AI Insights · Timothy · January 2025
Top Dating Apps on iOS in Mexico: Q4 2024 Performance
Explore the performance trends of the top five dating apps on iOS in Mexico during Q4 2024, highlighting downloads, revenue, and active users.
In the fourth quarter of 2024, the performance of the top five dating apps on iOS in Mexico showed varying trends in weekly downloads, revenue, and active users. This analysis, based on Sensor Tower data, provides insights into these metrics.
Bumble Dating App: Meet & Date saw a notable variation in weekly revenue, peaking at approximately $162K in early October and ending the quarter around $118K. Weekly downloads showed a gradual increase towards the end of December, reaching over 11K. The app's active users fluctuated throughout the quarter, starting at around 182K and closing at approximately 167K.
Tinder Dating App: Date & Chat experienced a steady revenue trend, closing December with a high of about $83K. Downloads increased gradually, peaking at over 17K in the final week. Active users remained stable, with a slight dip mid-quarter but ending strong at over 363K.
Grindr - Gay Dating & Chat showed consistent revenue growth, ending the year with approximately $41K. Weekly downloads remained steady with a slight increase in December, reaching about 3.7K. Active users saw a decline early in the quarter but recovered to around 117K by the end.
Raya recorded fluctuating revenue, peaking at $15K mid-December. Downloads were relatively low throughout the quarter, with a slight increase to 435 by year-end. Active user numbers also showed a decline, stabilizing at around 828.
Finally, Badoo Dating: Meet New People displayed a gradual increase in revenue, closing the quarter at $13K. Downloads remained consistent, with a peak of 4.4K in the final week. Active users showed a steady increase throughout the quarter, reaching over 47K by the end.
For more detailed insights and data, visit Sensor Tower's platform.