AI Insights · Timothy · January 2025
Top Books Apps on iOS in Europe: Q4 2024 Overview
Explore the performance trends of the top books apps on iOS in Europe during Q4 2024, including Amazon Kindle, Audible, Яндекс Книги, Wattpad, and Storytel.
In the last quarter of 2024, the top books applications on iOS in Europe demonstrated varied performance trends across downloads, revenue, and active users. Here’s a closer look at the data provided by Sensor Tower.
Amazon Kindle maintained consistent weekly revenue, generally around $14K, with a slight peak at $15K in late December. Weekly downloads fluctuated, with a notable spike to 121K during the week of December 23. Active users also rose, starting at 2.6M and climbing to nearly 3M by the end of the quarter.
Audible: Audiobooks & Podcasts saw significant weekly revenue, beginning at $1.4M and ending with a peak of $1.3M at the quarter's close. Downloads followed a similar pattern, rising to 67.6K in the final week of December. Active users increased from 4.8M to over 5M by the end of the quarter.
Performance for Яндекс Книги was marked by steady revenue growth, peaking at $366 in late December. Downloads showed a general decline, except for a rise to 44.8K in the last week. Active users fluctuated but ended on a high note at over 1M.
Wattpad - Read & Write Stories experienced a gradual increase in revenue, reaching $67.4K in late November. Downloads saw a significant jump to 54.8K in the last week of the quarter. Active users remained relatively stable, closing the quarter at approximately 1.5M.
Finally, Storytel - Audiobooks Library had a strong revenue performance, peaking at $175K at the start of the quarter. Downloads increased towards the end, reaching 26.8K in the last week. Active users hovered around 800K, with minor fluctuations throughout the quarter.
For more detailed insights, visit Sensor Tower's platform.