AI Insights · Timothy · December 2024
Top 5 iOS Books Apps in New Zealand: Q4 2024 Performance
Explore the performance trends for the top 5 books apps on iOS in New Zealand during Q4 2024, including downloads, revenue, and active users.
In the fourth quarter of 2024, the performance of the top books apps on iOS in New Zealand showcased diverse trends across downloads, revenue, and active users. Here's a closer look at each app's performance.
Audible: Audiobooks & Podcasts saw its weekly revenue fluctuate, peaking at around $27K in mid-October before closing the quarter at approximately $22K. Downloads varied slightly, increasing to about 814 in late December. Active users, however, grew consistently from 42.6K to nearly 39.4K by the end of December.
GoodNovel - Booktok, Stories experienced a steady revenue, with a notable rise to roughly $5K in the last week of December. Downloads increased significantly towards the end of the quarter, reaching 296. Active users also rose, peaking at nearly 3K.
Dreame - Read Best Romance showed a decline in revenue, starting at around $2.6K and ending at approximately $1.1K. Downloads remained low, with minimal fluctuation, while active users decreased slightly from 1.5K to about 1.3K.
Galatea: Books & Audiobooks had a varied revenue stream, closing the quarter at a peak of about $2.3K. Downloads increased significantly towards December, reaching 282, and active users grew steadily from 549 to 699.
Novellair saw an inconsistent revenue trend, spiking to around $1.9K in early December before closing at approximately $1.3K. Downloads remained low throughout most of the quarter but saw a slight increase towards the end. Active users followed a downward trend, ending the quarter at 868.
These insights are derived from Sensor Tower data, offering a glimpse into the performance dynamics of these popular book apps in New Zealand. For more detailed insights, visit Sensor Tower's platform.