Top 5 Apparel Apps on iOS in Norway: Q4 2024 Performance

In the fourth quarter of 2024, the top apparel applications in Norway on the iOS platform showcased varied performance trends, as per data from Sensor Tower. Here's a closer look at each app.

Zalando – Online fashion saw a notable rise in weekly downloads, peaking at around 3.3K in late November. The number of active users fluctuated, starting at approximately 57K and reaching a peak of about 64.4K before declining to around 43.5K by the end of December.

H&M experienced a significant spike in downloads at the end of October and again in late November, with numbers hitting 3K and 3.04K, respectively. Active user engagement increased steadily, climbing from 37.7K to a high of 55.3K towards the end of December.

ONLY STORES maintained consistent download numbers, with a peak of 2.6K in mid-December. Active users also showed growth, rising from 5.8K to a peak of 7.6K during the same period.

SHEIN - Shopping Online had a strong start with downloads around 2.2K, but these numbers tapered off to about 1.3K by late December. Active user numbers increased significantly, reaching a peak of 35K in mid-November.

Lindex observed a gradual increase in downloads, peaking at 2.5K in late November. The active user base also grew, peaking at 8.7K in the same timeframe.

These insights highlight the dynamic nature of user engagement and app performance in the Norwegian apparel market. For more detailed analytics, visit Sensor Tower's website.