AI Insights · Timothy · January 2025
Top 5 Apparel Apps on iOS in Egypt Q4 2024
Explore the performance of top apparel apps on iOS in Egypt during Q4 2024, including trends in downloads and active users.
In the fourth quarter of 2024, the top five apparel applications on iOS in Egypt showed varied performance in terms of downloads and active users. Here's a detailed look at each app's trajectory during this period.
DeFacto - Clothing & Shopping saw a notable increase in weekly downloads, peaking at approximately 19.2K in early November. Active users also reflected this trend, rising steadily from 68.8K to a high of 169.7K by the end of November.
SHEIN - Shopping Online maintained a consistent download rate throughout the quarter, with weekly downloads fluctuating between 6.7K and 9.1K. The app's active user base showed resilience, with numbers ranging from 215K to a peak of 258K in late October.
adidas: Shop Shoes & Clothing experienced a surge in downloads in mid-November, reaching a high of 24.4K. Correspondingly, active users increased from 16.4K to 47.7K by the end of November, before stabilizing around 19K by the end of December.
ZARA demonstrated a gradual increase in downloads, with numbers peaking at 3.4K in late November. Active users showed a stable trend, with a slight increase towards the end of the quarter, reaching 16.7K.
H&M MENA - Shop Fashion Online witnessed a gradual increase in downloads, peaking at 2.9K in late November. Active users showed significant growth, moving from 19.1K to a peak of 45.1K in early December.
These insights, sourced from Sensor Tower, reveal the dynamic nature of the apparel app market in Egypt. For more detailed analytics and trends, visit Sensor Tower's platform.
