AI Insights · Timothy · January 2025
Top 5 iOS Apparel Apps in Estonia: Q4 2024 Performance
Explore the download trends of Estonia's top iOS apparel apps in Q4 2024. Discover insights from Sensor Tower's data on popular fashion apps.
In the fourth quarter of 2024, Estonia's iOS platform saw varied performance among the top apparel applications, based on data from Sensor Tower.
Zalando – Online fashion experienced a peak in weekly downloads, reaching approximately 2.6K in late October. Despite fluctuations, the app maintained a steady interest with downloads ranging from 801 to 2.9K through the quarter.
SHEIN - Shopping Online showed a gentle decline in downloads throughout the quarter, starting at 780 and ending at 514 weekly downloads. This trend indicates a gradual decrease in new user interest over the months.
ABOUT YOU Online Fashion Shop saw a notable spike in early October with downloads reaching 1K, followed by a decline, ending the quarter with 281 downloads per week.
BESTSECRET also displayed a declining trend, starting with 382 downloads and decreasing to 233 by the end of December, reflecting a similar pattern to other apps in the list.
Finally, Lindex had a mixed performance, with downloads peaking at 473 in early December, then dropping to 126 by the end of the month.
These insights reveal the dynamic nature of the apparel app market in Estonia. For more detailed analysis and insights, visit Sensor Tower.
