AI Insights · Timothy · January 2025
Top 5 iOS Apparel Apps in Switzerland: Q4 2024 Performance
Explore the performance trends of the top 5 apparel apps on iOS in Switzerland during Q4 2024, including download and active user statistics.
In the fourth quarter of 2024, the top 5 apparel apps on iOS in Switzerland showcased varied performance trends. The data, sourced from Sensor Tower, highlights key metrics such as weekly downloads and active users.
Zalando – Online fashion saw a peak in weekly downloads at approximately 5.9K by late November. Active users increased from around 288K at the start of the quarter to a high of 377K in late November, before settling at 288K by the end of December.
SHEIN - Shopping Online maintained a steady download pattern, peaking at 3.6K in mid-November. Despite fluctuations, active users started at 163K and ended the quarter at approximately 123K.
BESTSECRET experienced consistent downloads, with a notable increase to 3.6K in late November. Active users grew from about 42K to a peak of 68K before decreasing to 48K by year-end.
C&A Mode Online Shop downloads surged to 7.4K in late November. Active users showed a similar trend, peaking at 29K during the same period.
H&M saw its downloads reach 4.8K in late November. Active users increased from 89K to over 102K at the start of December, before stabilizing around 85K.
These insights provide a snapshot of how these apps performed over the quarter. For more detailed analytics, Sensor Tower offers comprehensive data and analysis.
