AI Insights · Timothy · January 2025
Top 5 Apparel Apps on iOS in Brazil: Q4 2024 Performance
Explore the performance trends of the top 5 apparel apps on iOS in Brazil during Q4 2024, based on Sensor Tower data.
In the fourth quarter of 2024, the top five apparel applications on iOS in Brazil showcased varied performance trends, with SHEIN - Shopping Online leading in downloads and active users.
SHEIN - Shopping Online consistently achieved high weekly downloads, peaking at around 163K in early November. Active users also peaked at approximately 10M mid-quarter before slightly declining to 8.7M by the end of December.
Lojas Renner - Comprar Roupas experienced a steady increase in weekly downloads, reaching a high of 60K in late November. Active users rose to 3.3M in the same timeframe, showing a positive engagement trend.
The Nike App: Roupas, Tênis e mais saw its downloads peak at 67K in late November, while active users climbed to 473K around the same period, indicating a growing user base.
C&A - Comprar roupas maintained a solid download rate, with numbers peaking at 40K in early December. Active users increased to 1.3M in late November, reflecting steady engagement.
Lastly, Riachuelo - Roupas e compras saw a steady rise in downloads, peaking at 32K in late November. Active users reached 1.5M during the same period, showing strong user interest.
These insights are based on data from Sensor Tower, which offers more in-depth analysis on app performance trends.
