AI Insights · Timothy · January 2025
Top 5 Shopping Apps on Android in South Africa: Q4 2024 Performance
Explore the performance trends of the top 5 shopping apps on Android in South Africa during Q4 2024, based on data from Sensor Tower.
In the fourth quarter of 2024, the top shopping apps in South Africa experienced varying trends in downloads and active users, as detailed by Sensor Tower.
Temu: Shop Like a Billionaire saw a notable fluctuation in weekly downloads, peaking at over 444K in mid-November before declining to around 164K by the end of December. Its weekly active users steadily increased, reaching nearly 6M by the quarter's close.
SHEIN-Shopping Online maintained a consistent download rate initially, with a peak of 100K in late October. However, this tapered off to about 40K at the end of the year. Active users showed a slight decline over the quarter, ending with approximately 6M.
Amazon Shopping showed a stable increase in weekly downloads, peaking at 104K in mid-November. The app's active users rose from approximately 400K to about 583K by December's end, with a modest increase in weekly revenue, reaching $144.
bash experienced a peak in downloads with over 57K in late November. Active users grew steadily, surpassing 1.7M in late November before settling at around 1.2M by the end of December.
Takealot – Online Shopping App showed a gradual increase in downloads, reaching a peak of nearly 47K in late October. Active users consistently exceeded 5M throughout the quarter, peaking at over 6M in late November.
These insights highlight the dynamic landscape of shopping apps in South Africa, with more detailed data available through Sensor Tower.