AI Insights · Timothy · January 2025
Top Shopping Apps on Android in Italy: Q4 2024 Performance
Explore the performance of the top shopping apps on Android in Italy during Q4 2024, highlighting trends in downloads and active users.
In the fourth quarter of 2024, the top shopping applications on the Android platform in Italy showed varied performance in terms of downloads and active user engagement. Here’s a closer look at the top five apps based on data from Sensor Tower.
Temu: Shop Like a Billionaire demonstrated a consistent trend in weekly downloads, starting at approximately 100K in early October and ending the year at around 53K. Active users fluctuated over the quarter, peaking at about 3.6M in late November and closing with 3.4M.
SHEIN-Shopping Online saw a decline in weekly downloads, beginning with 73K and dropping to 40K by the end of December. However, active user numbers remained strong, reaching a high of approximately 6.4M in mid-November before settling at 4.8M.
Amazon Shopping experienced substantial weekly revenue increases, highlighted by a peak of $547K in late December. Downloads showed a slight decrease, while active users peaked at 13.4M in late November, indicating robust user engagement.
AliExpress - Shopping App maintained stable download numbers, averaging around 50K weekly, and active users reached approximately 2.3M in late November before increasing again to 2.2M by year-end.
Eurospin saw a notable peak in downloads in early December at about 65K. Active user numbers were strong, peaking at 1.5M in late October and closing the quarter with approximately 1.4M.
These insights reflect the dynamic landscape of shopping apps in Italy, with varying trends in user engagement and downloads. For a deeper dive into these trends, visit Sensor Tower for more comprehensive data and analysis.