Top 5 Lifestyle Apps on Android in Kenya, Q4 2024

In the fourth quarter of 2024, the top lifestyle apps on the Android platform in Kenya showcased varied trends in downloads and active users, based on data from Sensor Tower.

My Airtel from Airtel Africa demonstrated significant growth in weekly downloads, starting at around 20K and peaking at over 40K by mid-December. The app's active users mirrored this trend, beginning at approximately 736K and climbing to a peak of 900K in late December.

MySafaricom continued to lead with strong weekly downloads, maintaining a steady rate close to 30K throughout the quarter. Active users remained robust, starting at about 3.9M and reaching over 4M in mid-December.

Pinterest saw a moderate increase in weekly downloads, peaking at around 22K in mid-November. Active users displayed a gradual upward trend, ending the quarter with approximately 464K.

Glovo: Food & Grocery Delivery experienced fluctuations in downloads, with numbers ranging from 9K to 13K. Active users showed a slight decline, starting at 228K and ending the quarter at around 186K.

Guide Now: Consulting Anytime showed notable growth in downloads, particularly in October, with a peak of over 12K by the end of November.

These insights reflect the dynamic landscape of lifestyle apps in Kenya, with more detailed analytics available from Sensor Tower.