AI Insights · Timothy · January 2025
Top 5 Apparel Apps on Android in the US, Q4 2024
Explore the performance trends of the top 5 apparel apps on Android in the US during Q4 2024, with insights on downloads and active user metrics.
In the fourth quarter of 2024, the top 5 apparel apps on the Android platform in the United States demonstrated varied performance trends, as reported by Sensor Tower.
SHEIN-Shopping Online maintained strong weekly download numbers, starting at around 205K in early October and experiencing fluctuations throughout the quarter, ending at approximately 146K. The app's weekly active users saw a decrease from 14.2M to 12.3M, with a notable dip in mid-December.
Nike: Shoes, Apparel & Stories saw weekly downloads ranging from 55K to 81K, peaking in late November. Active users increased significantly from 1.2M to 1.8M by late November, before declining to 956K by the end of December.
Zenni | Try On & Buy Glasses experienced varied weekly downloads, starting at 23K, and peaking at 24.5K in mid-November. Active users rose from 141K to a peak of 212K in early December, before settling at 141K by the end of the quarter.
adidas: Shop Shoes & Clothing showed an increase in weekly downloads, beginning at 11.5K and reaching a high of 22.8K in early December. Active users grew from 233K to 421K by early December, before declining to 285K at the quarter's end.
H&M had weekly downloads that peaked at 27.6K in late November. Active users increased from 161K to 214K in early December, with a slight dip towards the end of the quarter.
For more detailed insights and analytics, visit Sensor Tower.
