Top 5 Apparel Apps on Android in Ukraine: Q4 2024 Overview

In the fourth quarter of 2024, the top apparel applications on the Android platform in Ukraine demonstrated varied performance in terms of downloads and active user engagement. Here's a closer look at the trends for each app:

Kasta – SuperAPP saw a significant fluctuation in weekly downloads, starting at around 27K and peaking at 45.7K mid-November, before declining to 7.2K by the end of December. The app's weekly active users increased steadily from 213K to a peak of 339K in early December, followed by a decrease to 208K.

MODIVO - Fashion store online experienced an initial rise in downloads, reaching a high of 17.9K in late October, then dropping to about 2.8K at the end of the quarter. Active users showed a positive trend, climbing from 25K to a peak of 45.6K mid-December, before slightly decreasing to 35.6K.

INTERTOP: Fashion Store maintained a relatively stable download rate, with a notable peak of 8.4K in late November. The active user base saw an increase from 172K to a high of 230K in October, followed by a decline to 128K by December's end.

Укрзолото - магазин прикрас showed a progressive increase in downloads, starting at 3.7K and reaching 8.1K in late December. Active users also grew steadily, rising from 14.9K to a peak of 19.9K before closing the quarter at 17.3K.

SHEIN-Shopping Online saw a decrease in downloads from 6.8K to 3.1K throughout the quarter. However, the active user count fluctuated, peaking at 56K in late October, with a final count of 32K by the end of December.

For more detailed insights and analysis, please visit Sensor Tower's platform.