Top 5 Apparel Apps on Android in South America Q4 2024

In the fourth quarter of 2024, the top five apparel applications on the Android platform in South America exhibited varied performance trends. This analysis, based on data from Sensor Tower, offers insights into the weekly downloads and active user metrics for these apps.

SHEIN-Shopping Online saw a significant peak in weekly downloads, reaching approximately 1.3M in late October, before gradually declining to around 529K by the end of December. Active users showed a slight increase early in the quarter, peaking at about 55M in early November, and ended the year with nearly 49M users.

adidas: Shop Shoes & Clothing experienced fluctuating download numbers, with a notable increase to 116K in early November. Active users rose steadily, peaking at 2.4M in late November, before dropping to around 1.5M by December's end.

Nike App - Produtos exclusivos downloads increased to over 112K in late November. Active users also peaked at approximately 927K during the same period, with a decrease to 418K by the end of the quarter.

Lojas Renner - Comprar Roupas maintained consistent download numbers, peaking at 89K in early November. Active users reached a high of 6.5M in late November, before stabilizing at around 5.1M by the end of December.

C&A - Comprar roupas exhibited a rise in downloads, peaking at 90K in early December. Active users increased to over 3.4M in late November, with a slight decline to 2.8M by year-end.

These trends highlight the dynamic nature of the apparel app market in South America. For more detailed insights, visit Sensor Tower.