Top 5 Apparel Apps on Android in Latin America Q4 2024

During the fourth quarter of 2024, the top apparel applications on the Android platform in Latin America demonstrated varying trends in downloads and active users. Here is a detailed look at their performance based on Sensor Tower data.

SHEIN-Shopping Online saw a strong start with downloads peaking at approximately 1.66M in the week of October 21. However, a downward trend followed, reaching around 586K by mid-December. Active users showed a slight decline from 84.4M at the beginning of the quarter to about 77.2M by the end.

adidas: Shop Shoes & Clothing experienced a moderate fluctuation in downloads, starting at 135K and peaking at 147K in mid-November, before dropping to 61K by the end of December. Active user numbers grew from 2M to a peak of approximately 3M in late November, before settling at around 2.2M by the quarter's end.

Nike App - Produtos exclusivos displayed a consistent increase in downloads, reaching a high of 113K during the week of November 25. Active users also increased significantly, starting at 456K and peaking at 927K in the same week, before declining to 418K by late December.

Lojas Renner - Comprar Roupas had a varied download trend, with numbers rising to a peak of 89K in early November. Active users rose from 4.9M to a high of 6.5M in late November, before ending the quarter at 5.1M.

C&A - Comprar roupas began the quarter with 68K downloads, peaking at 90K in early December, and closing with 61K. Active users increased from 2.9M to a peak of 3.4M in late November, closing the quarter at around 2.8M.

For more insights into app performance, visit Sensor Tower.