AI Insights · Timothy · January 2025
Top 5 Apparel Apps on Android in Guatemala: Q4 2024 Insights
Explore the performance trends of the top apparel apps on Android in Guatemala during Q4 2024, including downloads and active user statistics from Sensor Tower.
In the fourth quarter of 2024, the top apparel applications on the Android platform in Guatemala exhibited varied trends in downloads and active users, according to data from Sensor Tower.
SHEIN-Shopping Online experienced a decline in weekly downloads, starting from around 15.9K in early October and dropping to about 7.6K by mid-December, before rebounding to 10.6K at the end of the year. The active users followed a similar trend, peaking at 304K in mid-October and decreasing to 212K by the end of December.
Puma PRIS (GT) saw its downloads decrease from 8.6K in late September to about 1.5K by the end of December. However, active users remained relatively stable, fluctuating between 44K and 59K throughout the quarter.
Zara showed a slight increase in downloads, particularly notable in late November with a jump to 522. Active users also grew, reaching over 1K by the end of December.
Shop New Era maintained consistent weekly downloads, ending the quarter with a rise to 222. Active users gradually increased, peaking at 2.1K in late December.
Finally, PULL&BEAR: Fashion and Trends witnessed a steady increase in downloads, reaching 203 by the end of December. Active users followed this trend, ending the year at 466.
These insights reveal dynamic user engagement trends across the leading apparel apps in Guatemala. For more detailed analytics and insights, visit Sensor Tower.
