Top 5 Apparel Apps on Android in Colombia: Q4 2024

In the fourth quarter of 2024, the top apparel applications on Android in Colombia demonstrated varied performance trends. This analysis, based on data from Sensor Tower, provides insights into their weekly downloads and active user numbers.

SHEIN-Shopping Online saw a peak in weekly downloads reaching approximately 804.9K in late October. Despite fluctuations, the weekly active users rose from around 4.3M at the start of the quarter to 5.2M by the end.

adidas: Shop Shoes & Clothing experienced a notable increase in weekly downloads, peaking at 27.3K mid-October. The active user base also showed significant growth, particularly in late November, reaching approximately 649.4K.

Zara maintained a steady pace in weekly downloads, fluctuating between 3K and 5K. Active users showed an upward trend towards the end of the quarter, peaking at 35.7K in late December.

Fashion Nova: Trendy Shopping had a modest download rate throughout the quarter, with a high of 2.9K in early November. Active users remained relatively stable, ending the quarter at about 5.4K.

BERSHKA: Fashion & trends showed a slight increase in downloads, peaking at 2.8K in late December. The active user count also displayed a varied pattern, ending the quarter at approximately 5K.

These insights into the Colombian market highlight the dynamic nature of user engagement with apparel apps. For more detailed analytics, visit Sensor Tower.