AI Insights · Timothy · January 2025
Top 5 Apparel Apps on Android in Argentina: Q4 2024 Performance
Explore the performance trends of leading apparel apps on Android in Argentina during Q4 2024, highlighting key metrics like downloads and active users.
In the fourth quarter of 2024, the top apparel applications on the Android platform in Argentina showcased varying performances in terms of downloads and active users.
adidas: Shop Shoes & Clothing experienced fluctuations in weekly downloads, starting at approximately 42.6K and gradually declining to around 10.2K by the end of December. The app's weekly active users began at 485.7K, peaking at 575.4K in mid-November, before decreasing to 441.7K by the end of the quarter.
SHEIN-Shopping Online showed a steady increase in weekly downloads, reaching 17.8K in the final week of December. Weekly active users for SHEIN increased from 131.5K to a peak of 182.9K in late November, ending the quarter at 164.4K.
Zara maintained a relatively stable download rate with a slight increase mid-quarter, peaking at 3.1K, and then settling at 577 downloads by the end of the year. Active users saw a decline from 13.3K to 4.7K over the quarter.
Real Madrid Jersey Shirt etc had modest download numbers, starting at 41 and increasing to a peak of 399 in mid-November, before declining to 82 by the end of December.
Laura Posada Estilo experienced a notable spike in downloads to 750 in late October but generally maintained a steady rate around 100 downloads per week for the rest of the quarter.
These insights are based on Sensor Tower data, offering comprehensive visibility into app performance trends. For more detailed analytics and insights, visit Sensor Tower's website.