AI Insights · Timothy · September 2024
Top 5 Shopping Apps in Colombia Q3 2024: Unified Platform Review
Explore the performance of the top five shopping apps in Colombia during Q3 2024, highlighting download and active user trends across both iOS and Android platforms.
In the third quarter of 2024, the top shopping applications in Colombia showcased varied performance in terms of weekly downloads and active users. Here’s a closer look at the trends observed for each app, based on Sensor Tower data.
Temu: Shop Like a Billionaire witnessed a notable upward trajectory in weekly downloads. Starting from around 620K downloads in early July, the app reached approximately 1.84M downloads by the end of September. Concurrently, weekly active users increased significantly from 1.95M to about 4.7M over the same period.
SHEIN - Shopping Online showed a steady rise in downloads, beginning at 555K in early July and peaking at nearly 966K by the end of the quarter. The active user base fluctuated slightly but remained strong, concluding the quarter with approximately 1.53M users.
For Mercado Libre: Compras Online, weekly downloads saw modest growth from 85.7K to about 99.1K. The active user count remained relatively stable, starting at 2.56M and ending the quarter at roughly 2.49M, despite minor dips throughout the period.
Shopee CO: Compra En Línea experienced a decrease in downloads from 131K to 57.8K. Similarly, active users saw a declining trend, starting at 2.15M and ending at approximately 1.57M by the end of September.
Lastly, Alibaba.com maintained a lower yet stable download rate, beginning at 38.9K and concluding the quarter at around 25.6K. The active user base showed slight fluctuations, with numbers decreasing from 1.13M to about 1.08M throughout Q3 2024.
For more detailed insights and analytics, visit Sensor Tower's platform.
